In retail, the opening date is set long before anyone reaches site — tied to launch campaigns, stock deliveries, staff recruitment and seasonal trading. It rarely moves. A shopfit is judged on one thing: whether the store can trade on that date. At H&M's Westfield Stratford store, that meant delivering a complete three-floor fit-out to a fixed late-November opening.

The challenge: H&M, Westfield Stratford

The store spans 54,573 sq ft across three trading floors — Ladieswear, Menswear & Divided, and Kidswear. The works covered a full strip-out and the installation of new finishes, fixtures and fittings, fitting rooms, cash desks and bespoke joinery, coordinated alongside specialist contractors and H&M's own project team. The programme ran from April to November 2024, with no margin to slip: the date was the brand's, not ours to move. Client: H&M

- Location: Westfield Shopping Centre, Stratford, London

- Size: 54,573 sq ft across three floors

- Programme: 30 weeks (April–November 2024)

- Scope: Full fit-out — strip-out, bespoke joinery, finishes

- Outcome: Completed on schedule for opening

A programme record across our retail portfolio

The same discipline scales — from a four-week high-street fit-out to a 54,573 sq ft flagship, and into heritage buildings where sequencing is tighter still.

- H&M, Westfield Stratford — 30 weeks — 54,573 sq ft, three floors

- Urban Outfitters, Valencia — 15 weeks — 11,000 sq ft

- Arket, Dublin — 16 weeks — 8,719 sq ft, store & café

- Urban Outfitters, Madrid — 8 weeks — 8,000 sq ft, heritage cinema on Gran Vía

- Anthropologie, Islington — 8 weeks — 4,500 sq ft, multi-floor

- Marella, Belfast — 4 weeks — 5,046 sq ft, delivered on schedule